Restructuring Sony
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Please note:
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
| Case Code |
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BSTR063 |
Electronic Format: Rs.
500;
Courier (within India):Rs. 25 Extra
ThemesCorporate Restructuring |
| Case Length |
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19 Pages |
| Period |
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1994 - 2003 |
| Organization |
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Sony Corp |
| Pub Date |
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2003 |
| Teaching Note |
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Available |
| Countries
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Japan |
| Industry |
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Consumer Electronics |
Abstract:
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The case discusses the organizational restructuring carried out by the Japanese electronics and communication giant, Sony Corporation (Sony) between 1994 and 2003.
Sony's business operations were restructured five times within nine years. The case describes each of the five restructuring exercises in detail and examines their implications for Sony.
It also discusses the impact of these structural changes on the financial performance of Sony.
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Issues:
» Understand the rationale behind the restructuring initiatives of large multinational corporations (MNCs) in the consumer electronics industry
» Evaluate the costs and the consequences of the frequent restructuring (often accompanied by changes in top management) of large MNCs
Contents:
Keywords:
Case, organizational restructuring, Japanese electronics, Sony Corporation, Sony, 1994, 2003, operations, five times, nine years, detail, Sony, structural changes, financial performance, Sony
Restructuring Sony
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